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A gaming console has been out for many years but the price continues to increase sharply, are gamers having to pay for AI instead of just to play games?
Microsoft has just announced a new price adjustment for the Xbox series globally, marking the next price increase in just a short time. This decision makes the gaming community disappointed as the cost of owning an Xbox system is increasingly high, while many people expect hardware prices to decrease over the product life cycle instead of increasing. (Reuters)
Overview of the new price increase
According to the announcement, from early August 2026, many Xbox versions will increase from about 100 USD to 150 USD, and Microsoft will also stop producing the 2 TB version of Xbox Series X. The reasons given by the company are the sharp increase in global memory and storage component prices, increasing production costs and pressure from the supply chain. (Reuters)
Summary table
Content Information
Price increase Approximately 100 to 150 USD
Application date: From August 2026
Discontinued version Xbox Series X 2 TB
Reason: Prices of memory, storage components and manufacturing costs increase
Not only Xbox but the entire gaming industry is under pressure
Microsoft is not the only business adjusting prices. Sony has also repeatedly increased the price of PlayStation 5 in many markets, while Nintendo has also raised the price of new systems. This showsThe entire gaming industry is being affected by the sharp increase in hardware, semiconductor costs and demand for AI infrastructure globally. (Business Insider)
Compare trends
Trend Firm
Microsoft Increases Xbox Prices Worldwide
Sony Adjusts PlayStation 5 price increase in many regions
Nintendo New hardware prices are higher than previous generations
What makes gamers worried?
The increase in device prices comes at the right time when many blockbusters are about to be released. Users not only have to invest in hardware but also have to buy new games at increasingly higher prices, while subscription services are also constantly adjusting.
The cost of entering the modern gaming ecosystem is therefore significantly higher than it was a few years ago. (The Verge)
Market perspective
Many experts believe that Microsoft is having to balance between maintaining profits and retaining users. Game consoles are often sold with low profit margins or even at a loss in the early stages, then recover capital through games, online services and subscriptions.
When component prices increase sharply, adjusting selling prices becomes an almost inevitable choice. (Business Insider)
What should users do?
* If you are planning to buy an Xbox, you should monitor when the new price applies to consider buying early.
* Refer to used or genuine refurbished machines if you want to save costs.
* Compare the total cost including device, games and subscription services before deciding on a long-term investment.
It seems like the era of consoles getting cheaper over time is no longer the casecurrent context. Instead, players are facing an increasing price trend even when the product has entered the second half of its life cycle.
#Xbox #Microsoft #XboxSeriesX #XboxSeriesS #GamePass #Gaming #Technology #Console #GamePlayer #TimKiemTop
