Can Apple create a new product category as successful as the Apple Watch, or does the wearable AI device market still have too many barriers in terms of privacy and practical needs?
According to many reports from Bloomberg published by journalist Mark Gurman, Apple is developing a completely new smart wearable AI device. However, up to now, Apple has not officially confirmed the existence of this product. All information about design, configuration and launch time is still rumored or leaked.
Recently spread information shows that the device may be similar in size to AirTag, integrating a camera, microphone and speaker to support Apple Intelligence in recognizing the surrounding environment. However, sources have not yet agreed on the final design. Some sources say that the device will have a low-resolution camera to serve context-recognizing AI, while another source says that the product may have two cameras and support taking photos. These details have not yet been confirmed by Apple.
If the leaked information is accurate, the device will act as an accessory for the iPhone, leveraging Apple Intelligence and Siri to understand the context around the user instead of operating independently. This is consistent with Apple's strategy of building an ecosystem, where the iPhone still plays a central role.
A worthy factorAttention is privacy. Bloomberg said Apple is spending a lot of time developing privacy protection mechanisms before launching AI devices with always-on cameras. This is considered the reason why some of Apple's wearable AI products may be delayed to 2027 instead of the earlier timelines that were predicted.
Content Verification status
Apple developing new wearable AI device Not confirmed by Apple
Device integrating camera and AI Rumors from Bloomberg and aggregated sources
Works with iPhone Rumors
Using Apple Intelligence and Siri Rumors, in line with Apple's AI product direction
Launched in 2027 Expected timeline according to Bloomberg, not yet official
If Apple realizes this project, it will enter direct competition with new wearable AI devices on the market such as Meta Ray-Ban smart glasses and other wearable AI products. However, Apple will likely focus on ecosystem integration and privacy protection instead of racing to launch early.
Currently, users should consider the images circulating on social networks as illustrations based on rumors, not official photos from Apple. The company has not announced the design, configuration or launch schedule of this product.
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