Huawei brought the red Pura

Is Huawei really ahead of Apple in the red phone race, or is this just a coincidence that the red iPhone 18 Pro is still leaked?

1. Huawei confirms Pura X View has a red version

Huawei has introduced the Pura X View in China and opened the pre-order program for the product. The device has four color options including Shadow Red, Linen Gray, Zero White and Phantom Black. In-store experiences and pre-sales announced starting August 28, 2026.

Thus, the Shadow Red version of Pura X View is a color choice associated with a Huawei product that has been introduced and put into the commercial process. Recorded pre-order configurations include 12 GB RAM, 256 GB, 512 GB and 1 TB memory. Huawei Central⁠ and Gadgets 360⁠ have both confirmed a pre-order program with four color options.

The notable point is not just the red color. Pura This is a design direction that aims to bring the near-tablet display experience to a non-folding device.

2. Red iPhone 18 Pro is not official information yet

As of August 21, 2026, Apple has not announced the iPhone 18 Pro or iPhone 18 Pro Max. The company's official iPhone catalog still introduces the iPhone 17 and iP serieshone Air and iPhone 17 Pro. Apple⁠

Information about the iPhone 18 Pro being dark red, Dark Cherry or a similar name comes from reports and leaked sources. Some sources claim that Apple has tested a dark red finish for the new generation, but internal testing does not mean that that color is definitely commercially produced. Apple has also not confirmed the color name, design, specifications, price or launch date of the iPhone 18 Pro. MacRumors⁠ and Gadgets 360⁠ both describe this as leaked information, not Apple's announcement.

So, it can be said that Huawei put out a confirmed red phone model before Apple announced the iPhone 18 Pro. However, there is not enough evidence to conclude that Huawei intentionally ran ahead of Apple or copied its competitor's color plan.

3. The data in the comparison photos cannot be considered official parameters

Huawei Pura X View iPhone 18 Pro Max content
Product status Introduced by Huawei and open for pre-orders Apple has not announced
The Shadow Red red version has been confirmed as Dark Red or Dark Cherry is the leaked news
16 to 9.5 ratio OLED display has been announced Size and design in photos have not been confirmed by Apple
Memory Available in 256 GB, 512 GB and 1 TB versions Capacity levels in the image are not confirmed
7,000 mAh battery announced. The number 5,567 mAh in the photo has no confirmation from Apple
Kirin 9030S Information Processor in the photo needs to be compared. The official technical announcement of the A20 Pro has not yet been confirmed by Apple
Selling price There is not enough official data to confirm the price in the Apple photo cNo price announced yet

The viral image places a product already on the market next to an unannounced product. This presentation easily creates the feeling that both have complete specifications and can be directly compared, while data about the iPhone 18 Pro Max is still mainly based on predictions or leaks.

4. Why does red become a notable competitive point?

Color is the fastest identification tool of a generation of high-end phones. A new main color can help the product stand out in advertising, create an impact on social networks and make the device easily recognizable to users even if the overall design does not change significantly.

Huawei choosing Shadow Red for Pura X View is also consistent with the orientation of creating a difference with the wide screen shape. The combination of a bold red body and a strange display ratio helps the product have its own visual impression, instead of just competing with its configuration.

If Apple really commercializes the dark red iPhone 18 Pro in the future, Huawei is still the company that brings the red color option of Pura X View to the pre-order stage earlier. But if Apple does not use red on the final product, the whole story of Huawei releasing a red phone before the iPhone 18 Pro will just be a comparison between a real product and a rumor that has not come true.

5. Conclusion

Huawei was faster in the verifiable part. Pura X View Shadow Red has been introduced and entered the pre-order phase, while the red iPhone 18 Pro has not been confirmed by Apple. However, there is no reliable evidence that HHuawei came out in red to directly confront Apple.

The most controversial thing is not that Huawei or Apple chose red first, but the fact that an unreleased product like the iPhone 18 Pro Max is being labeled with parameters, price and release time as if everything has been confirmed.

Huawei brought the red Pura